SunTec India - Brand Specialist

SunTec India is looking for an experienced Branding Specialist to help us build our brand and raise awareness. You'll work across all levels of our organization to find what makes us unique and communicate it to the world.

Role & Responsibilities :

- Help to identify how our brand is currently positioned in the market and design a research-based brand strategy.

- Analyze customer knowledge, trends, market analysis, and best marketing practices to create successful brand strategies.

- Assist in developing and maintaining the brand messaging and brand visual elements.

- Develop and execute marketing campaigns aimed at communicating our brand message.

- Develop ideas and content for careers site and blog pages, use candidate-facing communications, social media, and video.

- Collaborating with cross-functional teams also with potential influencers and partners according to Branding Plans.

- In-depth knowledge and understanding of social media platforms and their respective participants (LinkedIn, Facebook, YouTube, Instagram, Glassdoor, etc.).

- Communicate our brand personality internally and align the company around foundational concepts.

- Measure and report on the success of brand marketing campaigns.

Desired Candidate Profile :

- 3+ years of experience in a similar position.

- Degree in Marketing, Communications, Business or related field or equivalent experience and demonstrated success

- Proven work experience as an Employer Branding Marketer.

- Strong understanding of how all current digital marketing channels work.

- Creativity.

- Trend Savviness.

- Strategic thinker.

- Highly motivated, flexible, and service-oriented.

- Prioritization, time management, and organizational skills. Versatile, goal-oriented, driven, and proactive.

- Prioritization, time management, and organizational skills.