Sulekha - Subject Matter Expert - Search Engine Optimization & Google My Business - Pro Manage Product

Subject Matter Expert - Local SEO & GMB

GMB Expert - Pro Manage

About Pro-Manage :

- Pro-Manage is a pioneering tech- and AI-based Marketing-as-a-Service platform developed to serve multi-location enterprise clients increase, manage and measure digital engagement opportunities with prospects and customers, leveraging several valuable business and technology partnerships with global leaders such as Google GMB/Chat, Microsoft Bing, Meta WhatsApp/Instagram, Knowlarity Cloud telephony and others.

- Pro-Manage is a powerful and sophisticated marketing SaaS platform that has attracted highly regarded brands as its clients: Indian Oil, Shriram Finance, Apollo Pharmacy, Naturals, Sterling Resorts, Muthoot Finance, Aadhaar Housing Finance, Shriram Transport Finance, City Union Bank, O2 Spa, Page 3 Salons, Urban Nomads, CADD Centre and more.

- Pro-Manage is developed using advanced technologies, design thinking, continuous discovery, agile development and product management methodologies. The cross-functional Pro-Manage team uses integrated customer-centric product-led marketing and growth paradigms designed to attract and retain targeted customers, maximizing life-time value and minimizing customer acquisition effortsand costs.

- Pro-Manage is developed and offered by Sulekha, one of India's largest digital business and consumer brands that has transformed local services ecosystem through a AI-based need fulfillment and monetization platform that generates millions of qualified, parameterized service requests to local service SMBs every day in 40 cities.

- Pro-Manage aspires to be the dominant, industry-leading and technologically the most sophisticated marketing SaaS platform in India with 500+ enterprise customers in the next two years.

- Pro-Manage and Sulekha have three of the most well-regarded firms as its investors: Norwest Venture Partners (Palo Alto, US), Mitsui (Tokyo), and GIC (sovereign wealth fund of Singapore).

Job Description & Expectations :

Pro-Manage is looking for a Subject matter expert in " Google my business" or Hyperlocal Marketing optimisation :

- Identify crucial ranking factors for Local SEO/ Maps SEO that lead to better GMB ranking

- Identify important keywords for our small business clients, who belong to diverse categories

- Search volume analysis for important keywords

- Craft successful strategies for Optimisation of GMB profiles leading to improved ranking for identified keywords

- Dissemination of optimisation best practices through internal seminars, compilation of detailed Case Studies, training sessions etc.

- Post optimisation audit of profiles to measure the impact vis a vis the objectives

- This is a consultant role which requires the resource to spend at least 3-4 hrs per day in the office.

Experience and Expertise :

- Minimum 4- 5 years' experience in Local SEO/ Maps SEO

- Having a good track record of achieving Top 3 rank for GMB profiles in Local SEO