ABOUT THE ROLE : The role is for a Business Analyst & Strategy Lead within the Hindi Movie Channels Portfolio The role demands a person who is an Insights generator & Solutions provider. The role demands mentorship the channel & business teams in the areas of : 1. Audience Management & Consumer Insights 2. Content Acquisition & Programming Strategy 3. Assist Marketing & Communications 4. Drive effective Distribution decisions 5. Build expertise on Business Development & future proofing the business Job Description : KEY RESPONSIBILITIES : Audience Management : - To ensure constant engagement with audiences & helping the channel teams gauge the pulse of the TV viewer through : - Consumer insights drawn from various data sources (qualitative & quantitative) including BARC - Identifying trends in audience behavior & predict changes - Constant Evaluation of business decisions - both Macro & Micro - Environmental scanning & competition tracking to build a robust business intelligence system Content Acquisition & Programming Strategy : - To ensure that the content & its playout is in sync with the current consumer expectations - Analyzing Box-office, Social Media & TV trends to ascertain the most effective content options - Build cost-benefit models to ensure that the acquisitions are keeping the business intent - Liaison with various stakeholders to ensure the smooth operation of the entire acquisition cycle - Help Product Managers in developing optimal Slotting, Inventory & Break Strategies - Create a robust prediction tool to ensure consistency in channel deliveries Marketing & Communications : - Constant sharing of Audience Insights & inputs into Overall Brand Strategy - Inputs into Media Planning & Buying, Market Prioritization, Communication Strategy (On-Air & Off-Air) for sustenance as well as impact properties throughout the year Distribution : - Constant communication with Distribution Teams on Consumption & environmental changes across key markets and service providers for each of the portfolio channels. - Build expertise on Business Development & future proofing the business: Help build a long-term business which keeps with the times: - Studying & building business models, identifying opportunities to expand within & outside the scope of business Reporting Structure : - Report to the SVP, Programming, Acquisition & Consumer Strategy - An existing team of 5 members reporting to the role & growing QUALIFICATION : - Up to 5-8 years of experience in either television, digital media, media planning/buying, business strategy, consumer research or analytics - Business degree from a reputed institute KNOWLEDGE AND SKILLS : - A problem solver willing to take ownership, initiative and is highly accountable, action-oriented and assertive. - Should be able to adapt to the ever-dynamic business environment. PERSONAL ATTRIBUTES : - Excellent communication & presentation skills - Superior Team management & Leadership skills - Business wherewithal - Highly result oriented - Self-motivated & Driven - Well organized, Well planned, Well informed & Well read Salary Offered : 10-20 LPA

Mumbai

Star TV - Manager/Senior Manager - Business Analysis & Strategy - Hindi Movies Channel Portfolio 

Star TV - Manager/Senior Manager - Business Analysis & Strategy - Hindi Movies Channel Portfolio  ,Job Description for Star TV - Manager/Senior Manager - Business Analysis & Strategy - Hindi Movies Channel Portfolio  in Star India Pvt. Ltd. in  Mumbai for (5-8) years of experience. Apply Now!

Job Description for Star TV - Manager/Senior Manager - Business Analysis & Strategy - Hindi Movies Channel Portfolio  in Star India Pvt. Ltd. in  Mumbai for (5-8) years of experience. Apply Now!