KEY RESPONSIBILITIES : - We are looking for a dynamic digital media planner to develop an integrated media strategy and implement digital media campaigns. - Develop robust digital media strategies for Sports properties like PKL, IPL, Cricket, and other sports. - Thorough understanding of media basics &amp; planning. - Should be able to independently make plans - Collaborate with internal media teams to deliver fully integrated campaigns. - Track digital campaign performance. - Analyze campaign metrics, prepare performance reports, and provide recommendations. - Monitor market trends and identify new digital opportunities. - Have good understanding of media analytics and can guide the media agency to deliver media plans and execute strategy with measurable ROI by monitoring and analyzing performance of campaigns against set KPI's. - Partner closely with brand teams, agencies and partners to implement IMC - Collaborate effectively with many cross functional stakeholders to ensure full support from relevant teams in executing strategy - Managing Digital media agencies for execution of media campaigns. - Use Analytics to build strategies - Actively work towards implementing innovative/ award-winning ideas on your brands PERFORMANCE MEASURES : - Timely &amp; satisfactory execution of campaigns &amp; delivery of post evals - Innovative thinking, one innovation per campaign. - Build media plans and strategy &nbsp; QUALIFICATION : - Graduate or Post Graduate with 7-8 years of experience in media planning - Agency experience is a must - Brand experience preferred KNOWLEDGE AND SKILLS : - Thorough understanding of media concepts - Should be able to independently make plans - Experience with campaign management and ad serving technology, including Google Analytics. - Deep knowledge of paid search, display advertising, SEO, and social media advertising. - Strong communication and presentation skills. - Analytical thinking and problem-solving abilities. - Organizational and time management skills. PERSONAL ATTRIBUTES : - Should be independent &amp; highly proactive - Should have passion for sports - Should be flexible and adaptable to changes in work

Mumbai

Star TV - Assistant Manager - Digital Media Planning - Star Sports  

Star TV - Assistant Manager - Digital Media Planning - Star Sports   ,Job Description for Star TV - Assistant Manager - Digital Media Planning - Star Sports   in Star India Pvt Ltd in  Mumbai for (5-9) years of experience. Apply Now!

Job Description for Star TV - Assistant Manager - Digital Media Planning - Star Sports   in Star India Pvt Ltd in  Mumbai for (5-9) years of experience. Apply Now!