Responsible for :
- Developing and executing short and long-term multi-channel campaigns to drive leads and the sales pipeline
- Track and analyze customer behaviour throughout their sales funnel journey
- Monitoring and optimizing campaigns and programs
- Identifying new markets and advertising tactics to encourage business growth
- Working within a team of digital marketing professionals and collaborating with other departments, like sales and content, to develop and enhance strategies
- Measuring and analyzing campaign and marketing success
- Assisting in content development to target consumers throughout the customer lifecycle
- Generate insights and share constructive feedback
- Prepare performance reports for the leadership team, other departments
Requirements :
Good analytical skills, must have knowledge of Spreadsheet (Excel / Spreadsheet)
Should have at least 2 years of experience in demand generation, campaign management, marketing strategy
Great interpersonal and communication skills
Tier-1 MBA Colleges
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