Sri Krishna Group - Chief Marketing Officer

Position: Chief Marketing Office (CMO)

As a Chief Marketing Officer (CMO) you will be responsible for overseeing the planning, development and execution of an organization's marketing and advertising initiatives. Reporting directly to the chief executive officer, the CMO's primary responsibility is to generate revenue by increasing sales through successful marketing for the entire organization, using market research, pricing, product marketing, marketing communications, advertising and public relations.

Chief Marketing Officer (CMO) job description should contain the following duties and responsibilities:

- Set marketing goals and objectives

- Plan, implement and manage marketing strategy

- Contribute to the overall growth of the company

- Review and manage content marketing strategy

- Determine KPIs for marketing department

- Keep the marketing budget in check

- Track KPIs on a regular basis and present reports

- Work with sales and development and customer success teams

- Create and present the annual marketing plan and strategy

- Use data and reports to make evidence-based decisions

- Analyze company's marketing strategy and suggest improvements

- Stay up to date with the latest technology

- Stay up to date with the latest best practices

- Design, plan and execute effective marketing campaigns

Chief Marketing Officer (CMO) job description should contain the following requirements and qualifications:

- Minimum of 10 years experience in marketing

- Being customer-centric

- Hands on experience with CRM and SEO tools like Google Analytics, Google Adwords, HubSpot, WebTrends, etc.

- In-depth knowledge of big data analysis

- Regularly produce and present reports

- Excellent organizational and time management skills

- Good communication and interpersonal skills

- Excellent presentation skills

- MBA in Marketing, Management or similar relevant field

- Addition marketing certifications are a plus