Sr Role - Consumer Marketing & Brand

Please find the following Details :

Position - Senior Role - Marketing

Experience - 4 to 8 Years

2 Years Full Time MBA Compulsory

Location - Andheri West

Role includes:

- Consumer Marketing with Brand Planning - ATL & BTL Media planning & buying.

- Strategic Alliances & Tie ups which will increase the visibility for the brand and help Radio Programming

- Conceptualize Station level independent projects for revenue generation

- Working closely with the Sales team for supporting them with the Brand integrations required for selling BIG IP"s.

- Conceptualisation and implementation of the annual Operating plan of the station by supporting it with key marketing tie ups

- Communication development - liason with Creative Agency

- Driving the PR for the brand to create top of mind recall in Media

- Co-ordinate, Negotiate and sponsor local events.

- Event OOH, print, electronic media co-ordination.

- Negotiate packages with outdoor contractors, press publications, etc..

- Driving visibility initiatives

- Marketing Budget Management

- Drive Street level marketing initiatives to ensure interaction and connect with listeners

- Responsible for brand growths, market shares, top line/bottom-line deliverables, and profitability

If the following Details interests you ,please share the Details on janki@thepremierconsultants.com
Updated Resume ,Current Package and Expected Package