Sr Mgr/AVP - Market Research/Analytics

Role: Sr Manager/AVP Market Research

Functional Area: ITES / BPO / KPO / Customer Service / Operations

Location: Mumbai

CTC: 20-24 LPA Fixed (Variable Component Over and Above Fixed Pay @ 27% per annum)

Shifts: US (Evening)

Desired Profile:

- Must be an expert in analyzing analytics output of various formats, interpreting the results and correlating the outcomes to corresponding business levers.

- Awareness of Statistical models in terms of which methodology to use when. Must be aware of the application and challenges of advanced concepts such as predictive modeling.

- Awareness of different tools available and the pros and cons of statistical tools and report visualization technologies.

Needs to have

- Previous hands-on experience on any of the statistical tools such as SAS, SPSS.

- Previous working knowledge on Statistical techniques such as regression, decision tree, affinity analysis etc.

Nice to have

- Survey Analytics

- Market Research Analytics

- Special focus on driving analytics, client business value, process bench-marking and productivity improvements across global portfolio.

JD

- Act as the Subject Matter Expert for Marketing Research, especially w.r.t applicability of Analytics to the industry.

- Must bring in deep domain expertise, thought leadership, understanding of current & future trends of the Marketing Research industry.

- Work closely with industrialization leads, delivery leads, account management and operational excellence teams.

- Able to leverage domain knowledge to identify/recommend latest technology platforms.

- Drive globally service excellence and client value through analytics, best practices, quality principles, best in class technology and tools, process and productivity bench marking.

- Design, build, deploy and maintain standard delivery solutions/methodologies.

- Work with clients, delivery leads, account management and operational excellence teams.

- Provide monthly progress reporting to stakeholders, coordinate and promote effective cross team-working.

- Contribute to internal knowledge communities by preparing and publishing White Papers, Presentations etc.

- Conduct interviews in the area of Marketing Research analytics for staffing.

About The Client: A Global management consulting, technology services and outsourcing company, with approximately 261,000 people serving clients in more than 120 countries.

Interested candidates kindly forward your CV on the mentioned id.
Ajaypal Singh
ID: hrajay90@gmail.com