Sr Marketing Manager - FMCG

Senior Marketing Manager

Mumbai | Permanent

- Launch new products under the brand's banner.

- Lead a team of Trade Marketeers and Product Managers

About Our Client

A US based MNC working in the Non-Dairy Foods space.

Job Description

This role will require you to:

- Work with the Head of Sales to develop and implement short and long term marketing plans

- Co-ordinate with Regional Sales Managers in planning the sales forecast and promotional activities

- Plan, Develop and Expedite new Product Launches

- Ensure customers get quality products which meet their specifications

- Handle product issues and customer complaints (Institutional)

- Develop and take ownership of product PNL

- Create POPs, and other advertising materials

- Develop and execute a Marketing Plan

- Set up the customer database through market survey and partner feedback

- Conduct Competitor analysis to improve market share

The Successful Applicant

- You will be an MBA from a top-tier B School with 8+ years of marketing experience with atleast 5+ years of Trade Marketing/B2B experience in a Food/Beverage Set-up. You will have experience of having Developed and Launched new products in the Food/other FMCG space. Relevant Marketing research experience including knowledge of the India marketing environment and trends, practices, traditions, philosophies, policies, competitiveness, key players and product knowledge (ND, Bakery) is a plus.

What's On Offer

A chance to lead the overall marketing function, with a special focus on new products, with a leading Global Foods MNC.