Sr Manager - Franchise Marketing - FMCG

Responsible for developing, managing and implementing the integrated long-term franchise development plans across all lines of business

Marketing

- Lead the development of the 5 year strategic marketing plan for franchises

- Conceptualize, Develop and execute the annual franchise calendar activities and plans

- Influence and coordinate with internal stake holders across lines of business

- Drive and coordinate efforts with external agencies and partners

- Ensure timely communication – internal and external

- Ensure forward planning and implement success measures for every activity

- Coordinate with internal CRM manager for relevant activities

Candidate Background prefered

- 7-9 years with an MBA from a reputed business school

- Worked in marketing in an FMCG company or in a marketing role in a media/entertainment company

- Interest in television and movie content

Position is based out of Mumbai

Please apply only if you fulfil the criteria to aneesh@starchase.co