Sr Manager - Branding

Designation: Brand Manager

Job Description:

- Leading the strategic planning process for the assigned brands based on key consumer insights to enhance current portfolio and improve communication with consumers.

- Involvement in the development of the company’s long term planning that identifies new business opportunities, markets and partners.

- Monitoring and analyzing business performance vis-à-vis business goals (awareness, share, consumer diagnostics, profitability, etc.) and the competition.

- Implementing the marketing plans by working with internal and external suppliers to deliver in a timely manner and on budget.

- Coordinating the development of communication materials such as catalogues, websites, brochures, packaging and in-store displays.

- Delivering internal and external presentations regarding new product introductions, marketing materials, business objective and communication strategy.

- Establishing performance specifications, cost and price parameters, market applications and sales estimates.

- Coordinating regular meetings and preparing regular reports outlining the brands’ performance.

- Managing the status of projects, product testing and the evaluation of external agencies.

Please send your mails to paul.jacob@marketsandmarkets.com