Sr Director/Head - Marketing - IT/Telecom

Currently we have been retained by one of our clients which is 100 million$ run rate MNC with some of the leading products in its domain.

We are looking only from technology companies and not from operators for this role.

For this client we are looking for people with 13+ years of experience . The person will Lead and oversee the process of corporate branding, digital media strategy, lead generation as well as event strategy.

- Align product vision and marketing efforts, in particular, go to market strategies.

- Create a long-term product marketing vision around company's products/business lines and continuously monitor market trends. Build and implement marketing plan and budget for the company.

- Partner with sales to produce high impact collateral and valuable lead generation in support of sales effort

- Lead the design of key messages and collateral for our products/business lines.

- Ensure that market feedback is codified to outline emerging market demands and competitor's moves, conduct research to identify opportunities related to product positioning, promotion, placement, etc. Create market intelligence information to keep track of facts, figures and analysis of key customer, competitor and industry updates

- Understanding of the Big Data market, landscape, platforms, solutions and competitive positioning

- Managing marketing activities including Events, Advertising/PR/Corporate Communication, Lead Generation programs, Website and other outreach channels, and Third Party Alliances.

- Develop and administer marketing database, which includes client and prospect information, mailing list applications and access to financial reports.

Ganesh Sharma