Squad (https://www.squadplatform.com/), is an enterprise SaaS startup that leverages the best of machines and humans to automate digital operations/ business processes for enterprises. We have offices in New Delhi and San Francisco. We are looking for an experienced marketer who would be responsible for strategizing, coordinating and executing a range of online and offline campaigns to build and maintain healthy pipelines for our new voice product. Key Roles / Responsibilities:- - Branding and Positioning: Help research, define, and shape the Squad brand to best represent our soluti- ons to a variety of audiences on the demand side (clients), supply side (contractors), and other partners and stakeholders. - Enterprise Content & Sales Collateral: Responsible for creating all content (e.g. sales enablement collateral including decks, case studies, product videos, website copy, blog posts, press releases, email campaigns, social media presence, etc) that help articulate the benefits of our platform to the world. You- ll also assist members of our sales team with custom presentations to wow our enterprise prospects. - Content Marketing Initiatives: You- ll make sure we promote content in the right way by designing and executing content distribution strategies through our network of contacts, industry influencers, and other sites where our target audiences congregate. - A/B Testing & Optimization: Conduct ongoing A/B experiments to optimize our customer interactions (ex: through website landing pages, collateral changes, etc) for higher engagement levels, and make data-driven strategy suggestions. - Segmentation and Marketing Automation: Help segment and target our pipeline prospects in more personalized and meaningful ways (through our website, Livechat, emails, etc) by defining personas, scoring leads, researching and implementing marketing automation tools, and executing personalized inbound / outbound strategies. - SEO Strategy: Help execute our organic search strategy to rank for a host of relevant key-terms through a combination of whitehat on-page and off-page SEO tactics. This will require an in-depth knowledge of the SEO lifecycle including keyword research & SEO opportunity analysis, content strategy, link-building, the use of analytics tools to track rank and user engagement metrics, and more. - SEM Strategy: Research and implement PPC campaigns through Adwords, retargeting campaigns, and otherwise that drive meaningful client conversions (demos). - Email Marketing: Help write and distribute our newsletter to key stakeholders while maintaining a clean and up-to-date email list and ensuring high deliverability. - PR: Help identify, grow, and manage press opportunities for Squad including maintaining a clear press target list, identifying press interests, doing outreach, and establishing key relationships. - Social Media: Responsible for managing and growing all social media channels including social media posting and post schedule management, strategically growing our follower base, and quickly responding to comments/feedback. You will have support from our Content Marketing Manager for this. Experience:- - Experience: 2-3 years of relevant experience in digital strategy including content strategy, analytics, social media marketing, branding/positioning, SEO, SEM, PR management. - Left Brain / Right Brain Growth Hacker: This role requires a strong balance of left brain activities (the ability to quickly analyze and guide strategy) and right brain activities (turning complex ideas into elegant stories, expressed through great writing and design). - Data Driven: You live for analytics, and have experience executing campaigns that tie back to reportable metrics, leaning on the numbers to guide the path forward. - Excellent Communicator: At the same time you are a wordsmith with a perfec- t command of the English language! You are able to distil complex ideas into elegant stories that capture attention and drive action. - Deep Understanding of Technology: We have a technical product (AI) and sell to technical partners (operations and engineering teams), so a background in engineering or previous work experience in technical or enterprise marketing is highly preferred. - Eye for Design: We are putting together attractive collateral, so this role requires that high quality design is weaved into every piece of outgoing content. Experience with graphics tools like Sketch, Illustrator, Photoshop, etc is highly preferred. Understanding of Modern SEO: You are up-to-date with SEO best practices and understand how to tastefully design content with SEO in mind. - Savvy With Content Tools: Experience with tools like WordPress, Google Analytics, Slideshare, Buffer or HootSuite, and other content tools. - Project Management Skills: Understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement, leads and sales. - Eagerness to Work Hard and Learn Fast: We are a fast-paced startup where things are changing fast. We need someone with a positive, humble attitude, who is ready to give it their all and learn on the fly. Visit www.squadplatform.com/careers to know more on how we are building the Future of Work Why should you consider us seriously? - You- ll be the first marketing hire for our new product Voice. - We have an audacious vision of reimagining how work gets done! We- re one of the few applications of AI/ Machine Learning that actually has a massive market and business model to create a long term valuable business rather than a short term acquisition play! - In the last one year, we have built a product and solved problems for some of the largest brands in the world and tested platform at scale (processed 50+ million units of data). We have plans to grow 10x in the next 1.5 years - We are a well balanced team of experienced entrepreneurs and are backed by top investors across India and the Silicon Valley (Blume Ventures, 91springboard, senior product execs at Square, Genpact & Flipkart; co-founders of Infosys, Snapdeal, Slideshare, Zomato etc) - The platform empowers college students, stay-at-home moms and grey collared workers as a stable source of income for working on their smartphone (Android App Link - https://goo.gl/KQghKd). Our contractors earn 3x of what a typical back office BPO employee makes. For us, this is truly impactful. Every day, we see success stories such as this one - how a single mother is sustaining herself (https://goo.gl/V6HJAt). Empowering our contractors to be financially independent (https://goo.gl/NTjTyd) is a strong part of our vision! - This is just the beginning and we are here to change the world Here's what people say about working with us :) (https://goo.gl/D4ZuAz)

Delhi NCR

SquadRun Inc - Full Stack Marketer 

SquadRun Inc - Full Stack Marketer  ,Job Description for SquadRun Inc - Full Stack Marketer  in Squad in  Delhi NCR for (2-8) years of experience. Apply Now!

Job Description for SquadRun Inc - Full Stack Marketer  in Squad in  Delhi NCR for (2-8) years of experience. Apply Now!