A leading Entertainment Company is looking to hire a Sr. Manager - Digital Marketing - Production House to join their team in Mumbai.
To apply, you need to:
- Be a Graduate/Postgraduate (MBA preferred)
- Have 8 years of relevant experience with Movies/OTT release.
- Have worked in Digital marketing, SEO / SMM, Media & Entertainment, Cinema, TV, Telecom, FMCG Agencies handling similar clients.
- Have experience in digital marketing - social media, partnerships, media negotiations.
- Have an excellent working relationship with Facebook, Twitter, Google and other online partners having expertise in Digital analytics and social listening.
- Have up-to-date knowledge of latest trends and best practices in online marketing and measurement.
As a Sr. Manager - Digital Marketing - Production House, you will work on:
- Digital Strategy Planning & Implementation.
- Strategizing, planning and running the Media/digital marking campaigns successfully.
- Defining social media strategy and practices for social media properties
- Regular measurement, analysis and reporting of social media performance metric.
- Identifying target audience, performance marketing and devise innovative digital campaigns that engage, inform and motivate.
- Managing the execution of the same with the agency(ies)
- Working closely with Talent digital team in smooth execution of the campaign.
- Planning the digital media spends and executing the same through agency/agencies
- Managing partnerships with key digital partners.
- Identifying and deploying social media listening agency
- Reporting the buzz and sentiment around the key launches.
Vendor management
- SEO / SEM/ SMO/ ORM / Mobile Channels / Campaign Strategy & Management
- Digital platform development and Fan Engagement - Evaluate emerging platforms and suggest adoption wherever appropriate.
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