Specialist - Search Engine Optimization - eCommerce & Tech Firm

Are you interested in working on a range of exciting consumer and business marketing initiatives in the ecommerce service space- It's a tremendous opportunity to join the fastest growing e-commerce and technology company in driving innovation and excellence!!

Our client provides a guaranteed online selling platform for old Phones and also provide trade in services to all major Retailers/OEM of phones.They are market leaders in this space in India and now getting into complete phone life cycle management which includes extended warranty, repair service, phone protection, accessories etc.

It is among the fastest growing e-commerce and technology companies in India and boasts of an extremely employee friendly work culture and great growth opportunities. The organization was founded in 2013 by seasoned entrepreneurs and alumni of the premium institute like MDI and IIT. The company is headquartered in Gurgaon and has partnerships in running Exchange/Buy-Back/Trade-In programs with e-commerce, Original Equipment Manufacturers (OEMs) and offline retailers like Samsung, Snapdeal, Amazon, Croma Retail and HP etc.

As the SEO Specialist, you will be responsible to make content marketing strategies for the creation and repurposing of suitable content in order to grow the business audience, consumer engagement, and awareness across multiple online platforms.

What you will do:

- Defining and deploying strategies relevant to creating sustained Search traffic

- Conducting research and creating a portfolio of target keywords

- Developing a roadmap strategy for improving the business rank in search engines and online traffic

- Managing the SEO roadmap and execution

- Researching on link building opportunities

- Analyzing and generating website traffic reports

- Tracking, analyzing and summarizing program results and progress

- Partnering with analytics and media teams to develop KPIs and measurement plans

- Conducting market research and competitive analysis to assess strength, weakness, opportunities, and threats of online marketing strategy

- Recruiting and managing the required team

- Responsible for delivery of innovative ideas to drive organic traffic and engagement performance

- Keeping abreast of the latest SEO tools and techniques

What you need to know/have:

- 3+ years of SEO experience, with an overall understanding of the Search ecosystem, including SEM

- Solid understanding of performance marketing, conversion, and online customer acquisition

- Experience with data-driven SEO analysis and optimization preferred

- Exposure in the mid-size startup is a great add-on

- Strong communication skills

Salary offered : 10-15LPA