Specialist - Lead Generation - Digital Marketing Agency

Our client looking to hire a full-time lead generation expert who has experience with generating leads for digital marketing agencies.

You will be a significant part of our growth team and your contribution will be vital for the company's growth.

They provide email, sms, facebook messenger, popups and push notifications to e-commerce stores based out of the English speaking countries (namely the US, Canada, the UK, Rest of Europe and Australia).

Job Position: Lead Generation Specialist

Min. Work Experience: 2 - 3 years

Job Location: Koramangala, Bangalore, India

Qualification: Bachelor's or Master's with Marketing Industry Knowledge

Your Responsibilities :

- Develop new business via telephone and mass communication (e.g., email and social media).

- Generating qualified leads for transition to the Sales Team in order to demo the agencies services and capabilities.

- Provide a pipeline of new business opportunities through call campaigns, data mining, and email marketing.

- Research, build, cultivate, and improve database of prospects.

- Prospect and generate qualified leads to hand off to the sales Team.

- Schedule meetings with qualified leads for Sales Team.

- Use Pipedrive CRM to maintain records of contacts, accounts, leads, opportunities, updating, and report generation.

- Understand and clearly articulate the prospective client's existing set up, opportunities and needs.

- Plan, execute and measure experiments and conversion tests.

- Collaborate with internal teams to create landing pages and optimize the user experience.

- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

- Meet or exceed targets for both prospecting and generating qualified leads.

- Brainstorm new and creative growth strategies.

Must-haves :

- Prior Experience as lead generation specialist for a digital marketing agency.

- Fluent and Grammatically correct English.

- Fluently speak with both business and technical executives and senior managers.

- Able to handle pressure.

- Time management and planning skills to achieve targets in a defined timeline.

- Solid knowledge of website analytics tools.

- Attention to detail.

- Possess professional business telephone communication skills, and excellent verbal, written and interpersonal communication skills.

- Be self-motivated and have the ability to organise and prioritise work independently with minimal supervision.

- Ability to identify the decision-maker and be comfortable calling and dealing with both business and technical executives and managers.

- Goal-oriented, have the ability to consistently meet or exceed calling and opportunity generation quotas.

Good to Have:

- Working experience in the e-commerce and email marketing domain.

- Experience with international markets such as the US, Canada, the UK, Australia and Rest of Europe.

- Able to lead a team of growth marketers.

- Knowledge of tools such as Klaviyo, Shopify, Privy, Justuno, Postscript and Recart.

Experience:

- 1-3 years of experience working in the digital marketing agency space with a focus on generating high quality leads.

- Working with international prospects from the US, Canada, the UK, Australia and Rest of Europe.

- Experience communicating via telephone, online meeting tools, and to small and large groups.

- Proven track record of high performance and achieving goals.

- High-volume cold calling appointment setting or lead generation experience.

- CRM experience especially pipedrive.

- Experience pitching agency services.

You:

- Experience of at least two years in digital marketing agencies

- Excellent written, spoken, and grammatically correct English

- Eager to hustle in a startup environment

- A go-getter and problem solver

- Great with communication

- Quick learner

- Never say die attitude

- Great presentation skills

- Should be okay working from our office space

- Adhere strictly to company rules and etiquette

- We pay better than market standards with plenty of room to grow.

- We are a small team that has people working from across the world.