Solitaire - Assistant Manager - Marketing

JOB TITLE : Assistant Manager

DEPARTMENT : Marketing

LOCATION : Head Office, Baner

FUNCTION : Marketing

REPORTING TO : AGM - Marketing

EXPERIENCE : 4-5+ years

QUALIFICATION : MBA or equivalent

ROLE OBJECTIVE

- The incumbent will be responsible for a brand category, of which one brand will be the most prestigious and amongst the top 3 brands from a revenue perspective in the overall portfolio.

- Lead the thinking on overall strategy, business model, consumer initiatives, brand planning, and budget management across the various geographies & categories.

- Lead the innovation & launch agenda across brands and segments as well as future hunting grounds.

- Lead the concept development process for each of the segments.

PRIMARY RESPONSIBILITIES

- Should have proven track record in marketing function and hands on experience in promoting the project in print, social - media and create a world class brand for the project using all latest tools

- Innovate use of creative on the digital media to enhance brand awareness and generate leads through various techniques

- Specialization in Marketing communication, creative development and campaign management.

- Rich experience in advertising & communications, events and alliances.

- In-depth understanding of media ATL / BTL media mix, media planning and buying

- Creative & media agency liaisoning, Marcom vendor management.

- Understanding of fusion marketing across spectrum of offline and online channels

SKILLS REQUIRED

- Knowledge of marketing activities

- Excellent communication skills

- To have better coordination with team members & inter-department

- Creative & Analytical thinking skills

- Excellent MS Power-point & Excel knowledge

- Should have real estate knowledge (Not Mandatory) & good communication skills