Sodexo - Manager - Consumer Marketing

Manager - Consumer Marketing

Key responsibilities :

- Deliver on the objectives laid out basis the consumer marketing strategy

- Research on consumer behavior & pattern of spending

- Drive Influencer marketing initiatives

- Drive strong brand cognizance through content aligned for diverse consumer groups

- Curate partnerships with aligned channel partners & offerings to the consumers to aid revenue/ engagement growth

Required skills :

- MBA in Marketing from a good business school

- The person should have at least 3 - 5 years' experience in Marketing, which includes brand management

- Experience in the B2B service industry in a marketing role would be an added advantage

- The person should be able to conceptualise solutions for the different segment needs that exist in the mar-ket

- Excellent analytical skills ( Power BI skills will be an add on)

- The person should have good interpersonal skills and should be able to work with cross functional teams

- He/ she should have strong understanding of Digital Marketing

- Excellent communication and presentation skills

- Proficient in MS office and dealing with communication agencies

- Proficient in Digital & social media