Purpose of the role : Run the Digital, social media and ORM programs for Sodexo BRS India. Manage digital assets. Lead the offline lead generation function. Drive Marketing lead ROI objectives. Key Responsibilities : Digital Marketing : - Run Digital Marketing campaigns to increase the brand's relevance - Search Engine Optimization to increase the brand's page ranking - Paid marketing campaigns on Google/ Bing/ LinkedIn to generate leads - Manage the lead pipeline through marketing automation; lead the interface with Sales automation engine - Content management - run the brand's blog with regular posts - Ensure that the brand's website is updated regularly and is optimized - Create community platforms to increase the digital engagement of consumers and merchants Managing Offline Lead Generation Team : - Manage digital assets - Lead the offline lead generation function - Drive Marketing lead ROI objectives Desired Profile : - MBA in Marketing from a good business school - The person should have a working experience at least 10-12 years in marketing/ communication. - An experience in a service B2B industry is a plus - The person would have past experience of Digital Marketing with hands on experience to tools like Hubspot, Google Analytics 360, Tag Manager, Facebook/ LinkedIn Consoles, Wordpress etc. - The person should be dynamic, analytical and able to work in autonomy - The person should have good interpersonal skills and ability to work with cross functional teams - Excellent communication and presentation skills - Proficient in MS office and dealing with agencies

Mumbai

Sodexo - General Manager - Digital & Offline Lead Generation - Marketing 

Sodexo - General Manager - Digital & Offline Lead Generation - Marketing  ,Job Description for Sodexo - General Manager - Digital & Offline Lead Generation - Marketing  in Sodexo BRS in  Mumbai for (10-12) years of experience. Apply Now!

Job Description for Sodexo - General Manager - Digital & Offline Lead Generation - Marketing  in Sodexo BRS in  Mumbai for (10-12) years of experience. Apply Now!