Ideal candidate - A minimum of 7 years experience of working in a similar position - Experience with social media platforms is a must - Expert at generating inbound leads through digital marketing - Expert in content marketing and creating nurture campaigns for indirect leads - Excellent knowledge of the marketing technology or related industry and its dynamics - Holds business-level understanding of the technologies utilized in online marketing - Has a track record of working proactively with sales teams - Familiarity with content development and publishing - Experience in branding/positioning for new product and/or product families to SMEs (B2B) - Experience in selecting optimal mechanisms for branding and creating optimal campaign/promotions for brand awareness and positioning of products as the most competitive - Proven record of successfully managing a marketing team and achieving the target lead generation goals of the company Responsibilities - Responsible for the development and implementation of promotional/advertising campaigns as well as SEO/SEM programs for multiple product lines. - Increase demand creation - Increase brand awareness - Take accountability for achieving lead generation targets - Provide demonstrable contribution to the results of the business of SocialPilot and work alongside the senior leadership team - Support the GTM plan for all products and product launches - Create a marketing plan and execute it successfully - Set campaign goals and track against those goals for campaign plans - Introduce creative, cost-effective corporate advertising campaigns - Increase lead generation, improve lead scoring and management process - Continuously review the marketing mix to ensure optimal execution - Identify bottom 5% - 10% of underperforming programs and agree on a strategy to improve them - Make strategic investment decisions on all marketing investments to/through the channel - Ensure visibility of marketing activities and outcomes driving an effective internal communication strategy. - Recruit for, train, and develop the marketing team - Create and maintain an open, engaged, collaborative, and innovative culture, encouraging and enabling effective working between team members - Ensure that personal development is prioritized and that all team members have an active development plan

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SocialPilot - Senior Manager - Marketing 

SocialPilot - Senior Manager - Marketing  ,Job Description for SocialPilot - Senior Manager - Marketing  in SocialPilot Solutions LLP in  Others for (7-10) years of experience. Apply Now!

Job Description for SocialPilot - Senior Manager - Marketing  in SocialPilot Solutions LLP in  Others for (7-10) years of experience. Apply Now!