Social Media Specialist - Online Fashion Brand

Opening for a Social Media specialist in a leading online fashion brand :

Exp : 2 - 12 years (with a fashion/beauty lifestyle brand or corporate retail environment (working with Social media agency)

- Balanced commercial acumen with creative flair, exemplified through proven track record of implementing successful and innovative marketing campaigns

- A strong track record of delivering compelling content across various channels

- Active experience in all relevant social media channels, handling online campaigns

- Creative writing and editing

- Deep understanding of influencer marketing including celebrities and bloggers

- Understand the mix of paid, earned, owned media mix and inform when and where it is appropriate to promote content through each channel

- Understanding of luxury retail, fashion industries and the Indian e-commerce space

- Knowledge of social media tools, preferably: scheduling/posting, reporting/analysis, bidding/optimization

- Proven ability to work to stringent deadlines