- Lead the creative and content strategy on social media channels to maximize organic traffic and drive positive brand engagement
- Create bespoke social media campaigns for multiple brand objectives and critical events under travel and Food & Drink
- Hands-on experience with superior execution of creatives, media planning, and media buy with a digital-first mindset.
- Conducting in-depth research on industry-related topics in order to develop original content
- Design end-to-end full-scale influencer campaigns that support marketing initiatives, and brand objectives.
- Lead the influence campaign, collaboration plan and measure the performance based on the set KPIs.
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