Snapmint - Head - Customer Retention

Customer Retention Head

SNAPMINT

Founded by serial Entrepreneurs from IIT Bombay, Snapmint is challenging the way banking is done by building the banking experience ground up. Our first product provides purchase financing at 0% interest rates to 300 Million banked consumers in India who do not have credit cards using instant credit scoring and advanced underwriting systems. We look at hundreds of variables, much beyond traditional credit models. With real time credit approval, seamless digital loan servicing and repayments technology we are revolutionizing the way banking is done for today's smartphone-wielding Indian.

RESPONSIBILITIES

1. Research customer aspirations across different customer segments

2. Build CRM strategy to drive life time value of customer

3. Leverage Cashbacks, Notifications ,Email , IVR , Outbound, social to optimize on efficiency and effectiveness

4. Build personalization on product communication, CRM communication and offer constructs experience

EXPERIENCE & QUALIFICATION REQUIRED

1. Min 6 yrs of work experience

2. Min 3 yrs of startup experience

3. Min 2 yrs experience in managing CRM or business analytics for a B2C startup with >2 Mn MAU or >1 Mn transacting customers