Posted By
Posted in
Sales & Marketing
Job Code
274499
Marketing Manager for A New York Advertising Production Company
Job Description :
- Work with web development team for re-design and re-brand of the site.
- Work with our SEO vendor to maintain top keyword ranking.
- Build and maintain the company's marketing databases.
- Implement online and email marketing initiatives.
- Design, develop and distribute content marketing initiatives.
- Plan and execute social media initiatives targeting decision makers in specific audiences.
- Monitor online marketing and social media trends and best practices.
- Manage creation of graphics and clear, exciting copy.
- Conduct market research and monitor industry trends and behaviors.
- Analyzing marketing initiatives to calculate return on investment and recommend best marketing channels.
Skills in the following tools strongly preferred:
- B2B Business Development
- Google Analytics
- Google Webmaster
- Bing Webmaster
- Facebook Ads Platform
- LinkedIn Ads
- LinkedIn Sales Tool
- Hootsuite
- Microsoft Office Suite, especially Excel, Word and PowerPoint
- Twitfox
- MaxBulk Mailer
- MailChimp
- Wordpress
- HTML, CSS
- Intermediate Adobe Creative Suite
- Great writing
- CRMs such as Workbooks or Salesforce
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Posted By
Posted in
Sales & Marketing
Job Code
274499