Shopclues.com - Assistant Manager/Senior Analyst - Ad Monetization/DFP/AdSense/Programmatic Advertising

Shopclues is hiring AD-Monetization_DFP/ADsense/Programmatic 

AM/ Senior Analyst - AD-Monetization team

- We are looking 2-5 yrs. of experience into DFP, Adsense, Ad-exchange, Inventory allocation, Programmatic etc.

- Ideal candidate will be the one who has knowledge of DFP and ad sense tools.

- Person should be analytical and should have a knowledge of digital marketing from publisher point of view.

Job Description :

- Managing campaigns via DFP & other Ad servers, campaign execution, optimization, and managing highly effective display campaigns for day-to-day ad campaign success, pacing and optimization and reporting.

- Strategize, plan and execute with ad networks, ad exchanges (google) to achieve revenue goals.

- Set up Google DFP, tags scripts.

- Oversees daily ad operations across multiple campaign activities.

- Good understanding of online ad campaign metrics and analysis, including CPM, CPC, CPA, CPS advertising models.

- Good understanding of programmatic advertisement, mediation, and yield optimization.

- Worked on DFP, Adsense, Ad-exchange, Admob, and exchange bidding partners. Analyze campaign data, make applicable optimizations to campaigns to meet the campaign goals.

CTC - Upto 10 LPA