Posted By
Posted in
Sales & Marketing
Job Code
119012
Reporting To :VP - Online Marketing
Job Location :Bangalore
Desired Experience & Education
Any Undergraduate Degree, MBA or PG The candidate should have 3 - 5 years SEO experience from eCommerce industry
Role Description:
The SEO Specialist will be responsible for increasing visibility and engagement online using search engines to acquire, retain and convert customer base and increase visitors across a host of financial products available on the site.
Search Engine Optimization
Developing effective SEO strategies to improve website traffic.
On Page and Off Page Optimization.
On Page Optimization includes URL optimisation, page content optimization, writing title & description tags, anchor text links within the site, Optimizing images & content for keywords etc, setup Rich snippets, configure robots.txt, .htaccess files etc
Link building
Managing PR/forum discussions, business listings, classified ads, directory, blogs, commenting.
Manage and improve current and new organic search results.
Competitive Analysis.
Understanding of traffic through analysis tool like Google Analytic, Adwords.
Improve organic performance through expanded keyword inventory.
Use of Web Traffic Analyzer tools such as Google Analytics etc.
Use of SEO tools such as Webceo, SEOMoz etc
Perform technical site analysis, competitive/keyword research and link analysis. Reciprocal link development – exchanging links with good websites.
On page optimization – Meta Tags Optimization.
Good communication skills.
Sound knowledge of both On-page and Off-page.
Deep understanding for various traffic analysis tools like Google Analytics for Monitoring & reporting the website performance
Well versed with different Search engine tools for Keyword research, competitor research, LSI, and Content
Analysis
Self motivator with proactive attitude, strong organizational, and interpersonal skills
Extraordinary attention to detail and ability to meet deadlines.
If you are interested please share your profile with current CTC, expected CTC, Notice Period information in the cover letter
Contact Number : 91-9980015158
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Posted By
Posted in
Sales & Marketing
Job Code
119012