Work across client categories where there is a digital remit, emerging opportunities requiring more digital strategic input, and supporting in new business and digital development across the agency. Have the opportunity to use digital expertise to influence the strategic direction for brand communications and be involved in delivering effective work across all digital touch points. - Work with the team to develop and deliver Brand, Brand Response and Direct response communications - Be at the forefront of strategic advice, both inside the agency and with senior clients creative solutions and inputs - Develop over all strategic view of business - Quarterly diagnostic on what is going well/ not going well - Roadmap of plan for next quarter Fiscal Budgeting and Planning: - Identify focus set of advertisers and build revenue aspiration by advertiser based on TV and digital video media spends Revenue aspiration used for following :&nbsp; Develop GTM strategy: - Ensure that the organization is well structured to meet the priorities for the year. Determine focus accounts for direct team vs agency team + movement of accounts between teams - Sales incentive structure to motivate teams to focus on strategic areas BAU sales processes: - Run various cross functional sales meetings e.g. Weekly sales leadership meeting, Revenue Townhall etc. - Revenue intel on key advertiser spends each month on TV and digital - Pipeline management and Revenue tracking - External B2B initiatives - Launch NPS survey to Direct clients to understand customer perception of Hotstar - Newsletters with case studies - B2B events

Bangalore

Mumbai

Senior Vice President - Strategy - Media 

Senior Vice President - Strategy - Media  ,Job Description for Senior Vice President - Strategy - Media  in CareerNet Consulting in  Bangalore Mumbai for (7-15) years of experience. Apply Now!

Job Description for Senior Vice President - Strategy - Media  in CareerNet Consulting in  Bangalore Mumbai for (7-15) years of experience. Apply Now!