Responsibilities: - Focus on creating strong execution plans including marketing plans with strategies, market segmentations, targeting, market analysis, action plans, marketing expenses and sales forecast to drive growth and profitability - Strong collaboration with Sales &amp; Commercial Leaders to determine best opportunities and execution plans. - Analyze the target market relative to the position of the product group to quantify achievable sales and profit potential for the product line. - Development of both short and long-range strategy. - Consistent communication with business partners as to marketing plans and vision. - Identify new business opportunities and strategic specialties or disease areas, which address unmet customer needs and accelerate growth. - Establish and develop continuous interaction and communication with the regional Marketing team to ensure the understanding, implementation and execution of key marketing and sales strategies. - Develop, review, approve, implement and monitor productivity of all promotional programs. - Lead new product launches and drive execution through aligned marketing strategies - Create and implement product launch plans, which include specific guidelines with respect to market opportunity, product positioning sales message, sales strategy, sales pricing, inventory and sales promotion. Utilize Launch Excellence. - Initiate products rationalizations, clinical studies and any other educational and promotional activity, which would ultimately build the value of the business area and maximize profit. - Develop appropriate decisions on pricing, stock, promotion materials, market research, regulatory and any issue which impacts business area - Promote market analysis and actively collect Marketing Intelligence - Keep sales management and sales reps promptly and accurately informed on industry trends, product acceptance and new product releases. - Ensure the proper execution of sales training programs, Congress and Prof Ed collaboration - Maintain strong market knowledge on competitors and market environment though external and internal research in order to identify needs and opportunities - Effectively manage the promotional budget - Be role model for Company's Values and Healthcare Compliance Qualifications: - MBA Degree (preferably with specialization in Marketing) from a premier business school - Background in marketing is a preferred. - Candidate with B2B domain will be preferred.

Mumbai

Senior Product Manager - Medical Devices - IIM/ISB/MDI/FMS 

Senior Product Manager - Medical Devices - IIM/ISB/MDI/FMS  ,Job Description for Senior Product Manager - Medical Devices - IIM/ISB/MDI/FMS  in Naukri.com in  Mumbai for (3-7) years of experience. Apply Now!

Job Description for Senior Product Manager - Medical Devices - IIM/ISB/MDI/FMS  in Naukri.com in  Mumbai for (3-7) years of experience. Apply Now!