Senior Product Manager - MarTech

MarTech Senior Product Manager (6-9 yrs)

Our client is a one-stop online marketplace and service provider for MSMEs and growth oriented technology company that is building the most preferred one stop, omni-channel & integrated tech-led offering for MSMEs, Individual Home Builders (IHBs) and turn-key construction contractors. a $13 billion conglomerate with presence across various sectors: Steel, Energy, Minerals, Port & Infrastructure, Cement, Ventures, and Paints across India, the US, South America, and Africa.

To fulfil the above mission, we're looking for entrepreneurial and experienced product managers to join our team in Mumbai and play a key role in building the product and the technology. You will be building products that completely change the home builder's experience and bring transparency, trust & delight to the home construction process. Working directly with both customer and internal technology and business leaders alike, this role presents an opportunity to have a tangible impact on the future of the home construction industry.

Responsibilities:

- As a MarTech product manager, you will play an intersecting role between technology, UX, and business.

A day-in-the-life of your work includes:

- Identifying Marketing Researching for all existing products, user needs and technology capabilities to address them

- Identifying concrete use cases that can be prioritized based data led decision making Creating BRDs, PRDs as documentation and obtaining buy in from the users

- Influencing users in how they successfully apply the capabilities you deploy

- Ensuring the timely completion of various MarTech/AdTech projects/tool implementation & help in initial business use cases & help in initial business use cases

- Integrate marketing technology products within our overall tech stack

- Tracking effectiveness of various MarTech/AdTech projects/tool implementation Ensuring smooth cross department collaboration & leading right processes, approvals, documentation

- Responsible for articulating and communicating the impact of decisions on upstream and downstream areas, trade-offs, benefits

- Ensure Agile based product design and development life cycle and administer UAT sessions

Skill Set:

- 6+ years of experience as Product Manager, Business analyst in building Marketing tech products

- Experience in configuring and managing Marketing Technology products and familiarity with automation technology and approaches

- Experience working in a cross-functional, agile product team or in analytics domain

- Deep analytical skills that uses structured and unstructured data to inform key metrics and improve business decision making

- Influencing skills that compel and persuade individuals or teams that operate inside and outside the company without direct authority

- A Bachelor's or Master's degree in business, information systems, or similar field