About Tencent : Tencent is an Internet-based Technology and Cultural Enterprise, and as one of the top 5 Internet Companies by market value globally, we are committed to connecting smart industries with consumers and drive transformation. Tencent Games is the biggest video game company in the world by revenue. About PUBG MOBILE : PUBG MOBILE is based on PLAYERUNKNOWNS BATTLEGROUNDS, the phenomenon that took the world of interactive entertainment by storm in 2017. Up to 100 players parachute onto a remote island to battle in a winner-takes-all showdown. Players must locate and scavenge their own weapons, vehicles and supplies, and defeat every player in a visually and tactically rich battleground that forces players into a shrinking play zone. We are looking for passionate gamers to join us at Tencent. We are a bunch of crazy gamers who love building games and passionate communities around them! Experience: 5-10 years Education: MBA (Marketing preferred) from a Tier-1 college What we Offer: - Custodian for one of the biggest entertainment brands of India - Learn, experiment with cutting edge and heavy budget marketing projects in AAA gaming - Build and run unique content watched and followed by billions - With PUBGM, virality is a granted. Hyper-virality is the new metric. - Cross-Geography cultural environment with deep exposures to multiple geos. - Free to choose work environment with ability to set and own timings, KPIs - Get a sneak peak at how world class studios build and run games Responsibilities: - Run complete Marketing projects across Social, Influencer, TV, Endorsements. - Ability to work and tune creatives with agencies and internal design team - Conduct Brand Studies and run Consumer Connect programs to build strong brand audits and consumer insights - Tune and build marketing campaigns according to insights - Take ownership of brand KPIs and grow them on a quarterly basis - Run marketing campaigns end-to-end taking full ownership of PR, Social, Influencers, asset creation and media planning from a brand perspective - Aid the e-Sports and Offline teams with brand consistency, and activation audits - Run Audits of spends and ROI from channels and tune marketing activities accordingly What you must have done before: - Run complete end to end marketing projects from concept, testing to execution - Run 360-degree marketing campaigns including (and not limited to) TV, Radio, Social - Run a pan country media plan either for brand awareness or a CTA prop - Built and ran digital brands with control over marketing spends and ROI - Anchored or part of team which has anchored brand partnerships of significant impact - Having worked with gaming companies or gaming products in the past is a bonus - Has been responsible for running for your organization any 2 out the following 3 : A top creative agency, A PR Agency or A Media Planner - Having experience in brand repositioning campaigns would be an added bonus If you are interested please revert with the following details in updated CV: Current Company : Current Designation : Total experience : Relevant experience: Current CTC (Fixed + Variable) : Expected CTC : Current Location : Preferred Location : Notice period : Education : Institute: Reason for change: Any offer inhand: Portfolio Link/LinkedIn:

Bangalore

Senior Marketing Manager - Internet/Gaming Business - IIM/ISB/MDI/FMS 

Senior Marketing Manager - Internet/Gaming Business - IIM/ISB/MDI/FMS  ,Job Description for Senior Marketing Manager - Internet/Gaming Business - IIM/ISB/MDI/FMS  in Pylon Management Consulting in  Bangalore for (5-10) years of experience. Apply Now!

Job Description for Senior Marketing Manager - Internet/Gaming Business - IIM/ISB/MDI/FMS  in Pylon Management Consulting in  Bangalore for (5-10) years of experience. Apply Now!