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09/07 Aneesh
Executive Search - CEO at StarChase Executive Search

Views:1879 Applications:513 Rec. Actions:Recruiter Actions:123

Senior Marketing Manager - Food/Nutrition/FMCG (8-10 yrs)

Mumbai Job Code: 1123415

Job Description :

- Lead the downstream marketing for brands - through effectively managing downstream marketing budgets.

- Responsible to drive sales and markets share goals by strengthening brand equity measures for the consumer facing brands of portfolio.

- Spearhead Claim and communication development, innovation mix development, TV media, CRM, digital and consumer activation strategies.

- Previous experience in FMCG / Healthcare consumer marketing in reputed organisation/brands

- Should have total overall experience of more than 10 years with more than 7-8 years in marketing

- Should have experience Innovation mix development and New Product launch experience will be an advantage

- Proven track record for designing, implementing and tracking impact of consumer marketing campaigns

- Prior experience in building Direct to consumer or Digital only brands would be preferable.

- Experience in sales function will be an added advantage

MBA from Premier institute

Women-friendly workplace:

Maternity and Paternity Benefits

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