Posted By
Posted in
Sales & Marketing
Job Code
507065
We are looking for a Sr. Manager - Sales for one of the Apparel - Lifestyle company. Only Looking for people from Tier-1 Colleges.
Responsibilities :
Tapping Business potential for the Region.
- Footfall generation - Prepares a quarter wise footfall generation activity plan for the stores. Ensures that every store gets appropriate support
- Create business plan in consultation with store teams. Co-ordinate with HO to ensure appropriate support for execution.
- Competition Analysis - Analyses the competition information to build up a picture of competitive strategy. Identifies emerging opportunities / threats due to competition action. Recommends action to benefit from the emerging trend. Networks with competition staff in the region to better understand the competition environment and validation of numbers / trends.
- Business development- Visits & gives final opinion on B/C sites, filters leads for further development, anchors the relationship with RBD local representative.
Franchisee Management :
- Manages the relationship with the franchisee from a business point of view.
- Manage conflicts.
SOP Compliance :
- Monitors the stores and the audit reports. Picks up reoccurring trends at the stores
Merchandize Management :
- Monitors the SM reports and the audit reports. Picks up reoccurring trends at the stores
VM :
- Monitors the effectiveness of VM arrangement at outlets and recommends changes
Store Operations :
- Analyze quality of store opening, study delay patterns if any.
- Monitor operations & Ensure compliance adherence wrt Cash management, Stock Management, Cost management, housekeeping, staff attendance. Suggest changes to the process as and when required to ensure 100% compliance.
- New Store opening- Design the store launch plan and monitor the launch / opening process. Monitor new store performance with required hand holding for first 3 months.
Understanding Consumer needs :
- Information Collection - Monitor CRM registration rates, analyze patterns to ensure high registration rates, consumer behavior to information sharing.
- Information Analysis - Suggest ways for better customer service. Give customer insight to the stores for business improvement at store level. Ensure understanding of consumer trend.
Team Management :
- Recruitment - Hire SM, ASM
- SM's quarterly appraisal/ performance review
- Identify structural issues to motivation
- Sales Targets - Sets weekly targets for the SMs based on the market trend, expectation of monthly business from his region, and SM/ASM views
- Spend Budget - Sets the monthly spends budgets for SM's. Reviews budget vs actual trend and recommends changes.
- Training - To decide on training priorities. Prepare modules for training, make a training calendar for implementation
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Posted By
Posted in
Sales & Marketing
Job Code
507065