Senior Manager - Regional Marketing - BFSI

Senior Manager - Regional Marketing

Driving Revenue and Managing Customer / ATM Lifecycle for the assigned geography

- Responsible for meeting Business targets for the region

- Conceptualize and roll out programs for increasing transactions/ revenue streams

- Co-ordinate with regional teams to understand market dynamics and build programs basis market inputs

- Co-ordination with internal stakeholders for smooth business operations.

- Support Regional teams with business insights required for bringing in operational efficiency

- Gathering Market Insights for additional business opportunities for the region.

Site Acquisition & Planning :

- Define ATM roll out Strategy for the assigned geography: Work closely with region Head - Sales on site Rollout Planning basis estimation of market potential.

- Ensuring compliance to guidelines for site acquisition coordination with regional teams to ensure site acquisition and readiness for roll out for the month

- Working closely with the Region Team to meet the monthly site acquisition target and site profitability target.

- Responsible for building repository of demand and supply for the geography

- Provide a detailed site indent schedule which is in line with the monthly/ qtrly and annual business plans