Senior Manager - Project Marketing - Bath Fittings & Ceramics

Position:- Sr. Manager-Project Marketing (Bath Fittings & Ceramics)

Location:- Gurgaon Corporate Office

Qualification:- MBA/Post graduate in Marketing

Responsible for program planning & Execution, conceptualizing and managing B2B customer awareness program, partner programs and initiatives for the India/ Sub continent region.

Main Activities and Responsibilities

- Responsible for conceptualizing and managing B2B customer awareness program, partner programs and initiatives for the India/ Sub continent region.

- Develop innovative tools to influence and engage the developers, designers and architects.

- Develop a calendar of events - seminars tours, events, awards that will motivate, and build strong brand in mind and drive networking and partnership.

- Lead this for execution and monitor return on investment of such events/ activities.

Measuring Effectiveness

- Analyze campaign outcomes in detail, Draw insights and present results clearly to facilitate sound decision making on next steps.

- Increase in Lixil share with engaged developers, designers and architects.

Customer Focus

- Support business development, Marketing and Operation to develop

- It is a co-owned role with sales and KAM Team with a clear view to develop long term relationships with developers, designers & architects so that LIXIL is top of the mind brand, while making the purchase decision.

- Resourceful & Well networked with Commercial awareness and negotiation skills

- Hands on in Excel and desired knowledge on MS - Access.

Required Education and Experience:

- MBA/Post graduate in Marketing

- 7-10 years of experience in B2B marketing & Project Marketing

Reports- Head-Marketing

- Well exposed to CP Fittings and Ceramics [min 6+]