Industry: Automobile
Location: Pitampur (Indore)
Role: Sr. Manager - Product Strategy
Roles & Responsibilities:
- Formulate medium and long-term product plan and product strategy for entire range of products for domestic and exports markets
- Spearhead future product study, defined prerequisites, feature requirement, value proposition and platform strategy by extensive market research
- Develop 'Go to Market' plan of new products, defined product plan, feature level, FAB, price and product positioning in coordination with marketing team
- Product launch: from defining prerequisite to successful product launch for domestic and exports market
- Define product feature levels, finalize variants, determine product & price positioning by defining customer value proposition for each segment
- Identifying key drivers, define competition landscape, price positioning, long term volume projection and profitability estimates
Candidate Must Have:
- Education: BE, MBA
- Yrs of Experience: 10-14 Yrs
- Industry: Auto/Auto ancillary/Construction Equipment
- Good experience in product strategy, planning & management
- Previous experience in product development preferred
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