Senior Manager - Product Marketing - Consumer Durable

Job requirements :

- Understand products and work on communication strategies for the brands.

- Understand the market and work on marketing plan accordingly

- Work with media agency in drafting and evaluating the media plan (Print, TV, Outdoor, Digital).

- Work with the advertisement agencies in conceptualizing and implementing communique for both the brands as per the branding guidelines.

- Work on creating and implementing opportunities to see, experience the brand via fairs, exhibitions and meets.

- Work on marketing and promotional collateral as per the branding guidelines, with inputs from product Managers.

- To monitor strictly the A&P spends.

- Work in shop merchandising and branding as per the branding guidelines.

- Preparing retail communications/catalog ( Conceptualizing, Designing, Printing)

Candidate Requirement :

- Around 8 - 10 years of experience in Marketing Communication, Media Planning & Brand Management

- MBA in Marketing / Mass communication

Candidates across India can apply

Narayan Iyer ( 098191 47645)
PAN India Recruiters
Mumbai