Responsibilities :
- Understand client business problems at hand and convert them into compelling proposals highlighting the prowess of proprietary products & platforms
- Generate business & marketing insights about consumer audience using proprietary platforms
- Research & understand the consumer & media landscape for client categories.
- Act as a product/platform advocate & evangelist
- Provide constant feedback to product management teams about features & functions
- Plan & prioritize deliveries of multiple projects
- Stakeholder management of internal & external clients of the platform
Requirements :
- Minimum 4 years of experience in disciplines such as Media, & research or marketing analytics
- Bachelor or Master's degree in a quantitative discipline (statistics, economics, mathematics, marketing analytics)
- Proficient in MS Office, including PowerPoint, Word, Excel and Outlook
- Solid planning, priority setting, and project management skills with experience in managing multiple projects concurrently
- Excellent verbal and written communication skills; Organization and time management skills
- Successful in developing relationships within and across functional teams (including statistical, technical, and marketing resources)
- Highly motivated and collaborative
- Knowledge of statistical testing and model building techniques such as linear/logistic regression, clustering and time series
- Experience with SAS/Python/SPSS/R/SQL
- Thorough knowledge Adtech and Martech products and its constantly evolving products and landscape
- Ability to mine data to extract information from data sets and identify correlations and patterns
- Ability to spot data-quality issues or inconsistences and work with the product team to find a resolution
- Thorough knowledge of database, data sets and innerworkings of data sources in a data warehouse or data warehouse like environment
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