Senior Manager - Media Planning Location : Mumbai Ideal Candidate: - MBA/ PG from Tier I institute, with over 6-7 years- experience in media planning, performance marketing &amp; consumer research - FMCG + Agency experience preferred - Ability to understand and crunch large amount of data, such as BARC data &amp; other databases Job Role: - Integrated Media Planning: Formulate strategy &amp; execute integrated plans for campaigns across TV, digital, print, radio, OOH etc. - Gather deep consumer insights by regularly conducting and analyzing consumer research and brand health tracking - Conduct regular analysis of BARC data, including tracking of competition, and develop actionable insights - Develop, in close consultation with Consumer &amp; Trade Marketing teams, comprehensive media approach for ATL &amp; BTL marketing initiatives - Track &amp; manage Marketing and media budgets

Mumbai

Senior Manager - Media Planning - FMCG - IIM/ISB/FMS/MDI 

Senior Manager - Media Planning - FMCG - IIM/ISB/FMS/MDI  ,Job Description for Senior Manager - Media Planning - FMCG - IIM/ISB/FMS/MDI  in ZabarHR in  Mumbai for (6-10) years of experience. Apply Now!

Job Description for Senior Manager - Media Planning - FMCG - IIM/ISB/FMS/MDI  in ZabarHR in  Mumbai for (6-10) years of experience. Apply Now!