Job Responsibilities- - This role will have direct responsibility to lead the growth agenda for the Brand. - To develop the business plans and lead its implementation by working with all cross functional teams - To deliver the budget (Sales, Forecast, Pricing and Profitability) Key Deliverables: - To implement new product launches and strive to maintain growth on pillar products - Delivery of market share objectives and growth targets including bottom line - Development of big Integrated Market Communication (IMC) ideas through design and execution of content, media, digital and in-store - Drive route to market plans with focus on both retail and wholesale - To propose and implement promotional, digital and PR plan for products - To work closely with zone to adhere to all guidelines and prepare monthly updates - To interact effectively with other departments (sales, logistics, education) and to support marketing objectives Key Competencies: - Luxury / Lifestyle brand marketing / Digital marketing experience is mandatory - Sensitivity to M- tier - In depth knowledge of products / category - Research and market data analysis - Knowledge of local retail dynamics and environment - Knowledge of competitors, market trends and consumers - Financial and Media Planning knowledge - Ability to adapt advertising creative material - Good in social, relationship building, communication and presentation skills - Strong drive and dedication Key Relationships: - Reports into Head Marketing - Skincare - Internal Interactions Commercial, Education, Zone, Finance, Merchandising and Supply Chain team - External Interactions Agencies (Digital and PR) Education: - MBA from Tier 1 Institutes; Batches 2010-12

Mumbai

Senior Manager - Marketing - Personal Care Segment - FMCG - IIM/MDI/ISB/FMS 

Senior Manager - Marketing - Personal Care Segment - FMCG - IIM/MDI/ISB/FMS  ,Job Description for Senior Manager - Marketing - Personal Care Segment - FMCG - IIM/MDI/ISB/FMS  in ACH Management Consultant Pvt Ltd in  Mumbai for (8-10) years of experience. Apply Now!

Job Description for Senior Manager - Marketing - Personal Care Segment - FMCG - IIM/MDI/ISB/FMS  in ACH Management Consultant Pvt Ltd in  Mumbai for (8-10) years of experience. Apply Now!