31/10 Satish Kumar
Team Leader at ACH Management Consultants Pvt. Ltd.

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Senior Manager - Marketing - Personal Care Domain - FMCG - IIM/MDI/ISB/FMS (7-9 yrs)

Mumbai Job Code: 860848

We have a suitable opportunity in the Marketing function for the position of Senior Manager - Marketing (Personal Care) for leading FMCG.

This is a Sr marketing manager role to drive the growth of a brand category through new product launches/re-launches and pushing growth on Mazor products through the implementation of promotional and advertising excellence for specific products.

Responsibilities

- This role will have a direct responsibility to lead the growth agenda for the Brand.

- To develop the business plans and lead its implementation by working with all cross-functional teams

- To deliver the budget (Sales, Forecast, Pricing, and Profitability)

Deliverables:

- To implement new product launches and strive to maintain growth on products

- Delivery of market share objectives and growth targets including the bottom line

- Drive route to market plans with a focus on both retail and wholesale

- To propose and implement promotional, digital and PR plan for products

- To work closely with zone to adhere to all guidelines and prepare monthly updates

- To interact effectively with other departments (sales, logistics, education) and to support marketing objectives

Key Competencies:

- Digital marketing experience is mandatory

- In-depth knowledge of products/category

- Research and market data analysis

- Knowledge of local retail dynamics and environment

- Knowledge of competitors, market trends and consumers

- Financial and Media Planning knowledge

- Ability to adapt to advertising creative material

- Good in social, relationship building, communication and presentation skills

- Strong drive and dedication

Key Relationships:

- Reports into Head Marketing.

- Internal Interactions - Commercial, Education, Zone, Finance, Merchandising, and Supply Chain team

- External Interactions - Agencies (Digital and PR)

Education:

- MBA from Tier 1 MBA Institutes; Batches 2010-13

You come with 7-9 years of relevant work experience. The location of the job will be Mumbai and experience with FMCG industry(Personal care) .

Women-friendly workplace:

Maternity and Paternity Benefits

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