Senior Manager - Marketing/Business Analysis

We are a Video Streaming Platform, specializing in offering Movies & TV and Kids safe content sharing solutions for both independent creators and large studios, thus providing audience access to the best free videos anytime, anywhere.

Job Description :

- Design marketing strategies to enable exponential user growth and brand building.

- Drive brand communication, paid Marketing on various Video streaming platforms, PR

- Drive Inorganic and organic acquisition of audiences to meet strategic objectives across our digital portfolio of video streaming apps.

- Design, Set-up, manage and analyze audience acquisition campaigns across paid search, social, affiliate & display network platforms

- Devise & run an overarching acquisition strategy to minimize CPA and maximize LTV.

- To work with the internal teams to identify opportunities and develop corresponding marketing strategies and annual marketing plans for the brands and its properties.

- To understand the business environment, track and monitor the competition on an ongoing basis

- Being Digital/ Content-driven understanding the new media landscape

- Working closely with cross-functional teams like business and editorial to ensure key goals are achieved