Senior Manager - Marketing Analytics - Customer Loyalty Firm - IIM A/B/C/K/L

Senior Manager (Marketing Analytics - MBA Only)

- Excellent opportunity to work with a leading customer loyalty firm

- Opportunity to be a part of a growing knowledge seeking team

The Company :

Our client is one of the largest customer loyalty firms of the country with a customer base of more than 30 million customers. The company engages with the customers via all mediums: online, offline and on the move and are able to provide customized coverage to them.

The Role :

Based out of Delhi NCR, you will be a part of a growing team and be hands on with the marketing analytics techniques. Some of your key responsibilities will be:

- Use statistical techniques like segmentation, clustering and CHAID analysis to target the customer base effectively

- Generate insights based from data to understand the consumer behavior

- Lead analytics projects to identify the most effective marketing channels

- Determine the effectiveness of campaigns against the objectives that were set

- Be the face for the organization to interact with all the clients and present strategies to them

As a Successful Applicant you should have :

- MBA from Tier 1 institute like IIM A,B,C,K,L

- 4 to 5 years of consulting experience in retail domain

- Hands On with statistical techniques like segmentation, clustering, decision trees, CHAID etc.

- Proficiency in SAS/R, MS Excel and SQL

- An excellent problem solving approach

- Very good communication and presentation skills

Please note that the client is not keen to look at any non MBA candidates

What's on Offer :

- This is an excellent opportunity to work in a challenging environment that promotes meritocracy and looking for people with undying quest for knowledge.