Senior Manager/Manager - Performance Marketing - Retail/QSR

We are looking out for a Senior Manager/Manager - Performance Marketing with Top Retail/QSR Brand

Location - Andheri East, Mumbai

It is an Individual Contributor role.

Job Description:

1. Plan and drive growth for the Brand's online ordering platforms

2. Campaign Planning and execution in partnership with the digital marketing and CRM partner

3. Develop and monitor the campaign budget. Measure ROI and KPI's.

4. Analyze consumer behavior (RFM) and plan and implement CRM campaigns to drive frequency

5. Track and measure SEO and Google Analytics metrics and provide reports

6. Manage all Brand's web ordering platforms design and consistency in partnership with the brand team

7. Explore opportunities to drive breakthrough experience/engagement on the Brand's app in partnership with the product team

Priti Patwal
HR Consultant
Smart Source