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Akshay Datt

Founder at Unnati

Last Login: 21 June 2024

Job Views:  
436
Applications:  155
Recruiter Actions:  74

Job Code

1360790

Senior Manager/Lead - Marketing Lead - B2B International - American Training & Consulting Firm

3 - 6 Years.Gurgaon/Gurugram
Posted 5 months ago
Posted 5 months ago

B2B (International) Marketing Lead | American Training & Consulting MNC


As a B2B (International) Marketing Lead, you will be responsible for global marketing campaigns, to achieve KPIs for global regions, optimize CRM campaigns & campaign driving new customer acquisition.


What you will do :


- Planning, executing, managing and analysing campaigns across online & offline channels (social media, search engines, newsletters) to achieve KPIs for global regions specially USA, followed by EMEA &

Asia Pacific


- Optimizing CRM campaigns & newsletter based on performance and engagement data


- Communicating clearly to management level with the plans, status, challenges to meeting objectives


- Monitoring the rollout of different campaign that drives new customer acquisition, and providing a journey to nurture the leads


- Reviewing the attribution model requirement across all acquisition channels to understand the value of the channels in the user journey


What you need to have :


- 3-6 yrs of experience in performance & digital marketing for global regions, mainly USA followed by EMEA & Asia Pacific


- Willingness to work during hours aligned with the US market


- Ability and experience to work to implement strategic and conceptual thinking across editorial, content and campaigns is a definite plus


- Digitally experienced and understanding of the foundations of lead generation, digital advertising, and events


- Detail-orientation and organization skills


- Strong interpersonal skills


- Ability to work independently, take initiative, assume ownership


- Good co-ordination skills and follow through


- Motivation and willingness to work overtime during peak activity periods

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Posted By

user_img

Akshay Datt

Founder at Unnati

Last Login: 21 June 2024

Job Views:  
436
Applications:  155
Recruiter Actions:  74

Job Code

1360790

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