Senior Manager - Key Account Management - Life Insurance
- This position will be of key account manager, responsible for handling few exisitng key BroCA relationships, besides working towards new acquisition of Brokers, IMFs and CAs from conventional/non-convential segments
- Key focus will be on acquistion/nurturing of Mutual Fund and Equity Distribution partners - so as to strengthen distribution.
- The position would be responsible for driving top line and quality KPIs in line with organization's mandate and develop a strong and mutually benefitting association between insurer and the partners.
Business Delivery :
- Responsible for achieving sales topline, persistency & other quality KPI targets at a national level
- Working towards digital transformation of partners by utiliziaing capabilities of the organization
- Working on creating upsell opportunities through propensity models, pasa, posp etc.
- Study business models internally and externally to enable knowledge build up and cross pollination.
- Enable Sales, Commission and Persistency MIS flows to the Sales Teams and Channel partners
- Manage the expenses within the allowed limits CoA limits
Business development / new partner acquisition :
- One of the key responsiblity will be continueously hunt for new potential partners
- Focus area would be to tap MFDs and Equity partners in the market since they have captive data base
Channel Partner Management :
- Build strong relationships with the channel partner's top and senior management
- Communicating and agreeing appropriate expectations with channel partners
- Enable smooth information flow on agreed business parameters to and from the Head Offices.
- Interact regularly with the channels partners at agreed levels to have a committed and a partnership based relationship.
- Enable smooth information flow on agreed business parameters.
- Drive to ensure optimum utilization of infrastructure and digital capabilities of the channel partner
Process management :
- Formulate & implementation of activation and expansion strategy for each partner
- Build and maintain appropriate processes and evaluate them constantly to reduce the TAT, facilitate enhanced sales effectiveness and quality
- Facilitate training programs in conjunction with the Training Department
- Create engagement programs to motivate sales staff of the partners towards achievement of required sales and quality KPIs
- Study competitor activities and formulate strategies to achieve market share objectives.
- Effective micro implementation of overall business strategies to suit the local channel dynamics
- Conduct reviews and feedback sessions with the teams for montinoring progress
- Leveraging
Risk Management :
- Adhere to statutory and regulatory norms.
- Ensure strict internal compliance to all organizational procedures and systems.
- Ensure acceptable Turn-Around -Times (TAT) for all grievance and customer related issues.
Candidate Profile :
1. Should have worked in the Sales profile at supervisory so as to understand nuances of the field
2. Exposure of multiple geographies
3. Experience in MF & Equity distribution stream
4. Business Development experience
5. Functional experience of managing niche business streams/partners like POS, online, equity etc.
6. First hand experience of managing HNI clients/ Wealth partners, this is one of the key asks
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