Senior Manager - Influencer Marketing - BFS/FMCG/Healthcare

- Identifying, ideation and execution of content for publishing and influencer platforms

- Devise and execute influencer marketing strategies and creative campaigns

- Identify and build relationships and prominent influencers

- Brainstorm new, creative approaches to influencer campaigns

- Content partners on-boarding, management and relationship building across all existing and upcoming platforms

- Innovation and industry benchmarking for the brand in influencer marketing

- Brief influencers and publishers with campaign requirement, and coordination with internal stakeholders

- Research and execute result oriented, creative outreach campaigns