Senior Manager - Growth Strategy - Internet/Online

Strategy to execution :

- Take complete ownership of key central growth initiatives right from conceptualization to hypothesis building, run A/B experiments to test hypothesis and arrive at decisions for home page changes

- Work with business teams and guide leaders on traffic allocation, homepage property usage and communication channels like notifications, emails, off the platform, etc

- Analyse large sets of data to identify growth initiatives across the user engagement funnel across both web and app signups, activation, usage, churn, etc.

- Can understand business AOPs and build top-down approach to help achieve the same.

- Collaborate with other business teams and product leaders across the org to ideate and find winwin solutions on common objectives across growth and customer experience

- Identify problem statements, define approach, work on the solutions, and communicate findings/ recommendations independently and effectively