we are looking for Growth Marketing Manager to take the lead with our growth marketing strategies for an Edutech player.
- Your main duties include running experiments across the funnel, improving conversion rate, and working cross-department to collaborate on new initiatives.
- Creating and executing a strong performance marketing strategy & execution plan.
- Developing and managing digital prospecting and remarketing campaigns.
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results.