Senior Manager/Director - Marketing - B2B - SaaS Based Technology Startup

We have an urgent role with one of the leading SAASS BASED Technology Startup changing the logistic industry) at Chennai

Looking for someone who has handled marketing in a SAAS/software/B2B space with experience in paid online marketing, events, conferences, product marketing.

Role : Sr Mgr - Marketing / Director Marketing

Profile :

- Create awareness by running an integrated campaigns

- Strategize, plan, execute & optimize campaigns to acquire customers

- Service provider specific campaigns to drive ROI through Market development funds

- Account based marketing tactics to acquire enterprise customer using marketing automation platforms & targeted ads

- Data driven outcome-based campaigns to achieve business goals and objectives - Content marketing to influence decision

- Monitor, analyze & improve customer experience

- Run promotional campaigns to increase business

- Analyze business data to identify Upsell/Cross sell opportunities

- Digital Marketing to create visibility

- Feedbacks & survey to understand gaps.

- Managed Product launch campaigns.

- Develop and execute campaign strategies for every stage of the customer journey

- Analyze trends across channels for organic and paid media

Interested candidate with similar profile share cv in word format, mentioning current and expected package.

Ved

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