Senior Manager - Digital Lending/Digital Product Development - BFSI/Automotive Sector

Sr. Manager-Digital Lending - Digital Product development in BFSI & Automotive sector

- The incumbent will be responsible for creating & enhancing all the customer/dealer facing journeys and ensuring adoption of the digital products by end users. They will also be responsible for conducting market research, analyzing customer needs, and collaborating with cross-functional teams to deliver products that are competitive, user-friendly, and meet the needs of our customers. They need to define & execute the digital product strategy and roadmap and ensure timely results.

- To Conduct primary/secondary research to identify opportunities for constantly enhancing customer experience and introducing new features for our digital products.

- To create user stories and work with development teams for quality outcome.

- To Collaborate with cross-functional teams, including IT, Customer Service, Sales & Marketing to develop and launch new products and features.

- To Develop product roadmaps and prioritize features based on business value, customer impact, and feasibility.

- Ensuring best-in-class user journeys which are compliant.

- To Conduct user testing and research to validate product assumptions and inform product decisions.

- To Analyze product performance and user data to identify opportunities for optimization and improvement.

- To Develop and maintain product documentation, including product requirements, user guides, and release notes.

- To work with marketing and sales teams to develop product positioning, messaging, and go-to- market strategies.

- To stay up to date with industry trends, competitor offerings, and regulatory changes that may impact our lending products and services

- To be aware about financial regulations & RBI guidelines in India

- To have a deep understanding of user psychology and emotional triggers to build engaging products

- To perform UX, UI, design-thinking, and user testing methodologies in real-life scenarios